BizBeauty
Beauty is business.
BizBeauty helps youth explore the beauty industry through hands-on product-making, cosmetic chemistry, branding, business planning, customer service, vending, and creative entrepreneurship.
Program Overview
Where beauty, science, creativity, and business meet.
BizBeauty is YEI’s beauty entrepreneurship program where youth learn how to create, brand, package, price, market, and sell beauty and personal care products.
Students explore cosmetic chemistry, product safety, sanitation, ingredients, design, packaging, customer needs, branding, marketing, and business fundamentals through hands-on activities.
Youth do not just make products. They learn how beauty brands are built, how customers make buying decisions, and how creativity can become a career or business pathway.
Why BizBeauty
The beauty industry is a gateway to science, business, and ownership.
Beauty products are more than fun projects. They introduce youth to chemistry, formulas, ingredients, packaging, marketing, brand identity, customer trust, pricing, and entrepreneurship.
BizBeauty gives young people a safe, creative, and culturally relevant way to explore STE(A)M, business, self-expression, and income-building.
“The art of beauty. The science of products. The business of ownership.”
What Students Do
Youth create products and learn the business behind them.
Explore Cosmetic Chemistry
Students learn about ingredients, mixtures, formulas, scent, texture, pH, product safety, sanitation, and how beauty products are made.
Make Beauty Products
Youth create products such as body scrubs, lip products, candles, body oils, soaps, hair products, bath items, and simple personal care products.
Build a Beauty Brand
Students create business names, logos, labels, packaging ideas, product descriptions, scent names, and brand stories.
Price & Package Products
Youth explore cost, price, profit, packaging, value, target customers, and what makes a product ready to sell.
Present Their Ideas
Students practice explaining their product, brand, ingredients, customer, price, and business idea with confidence.
Vend & Showcase
Youth may sell or showcase products through pop-ups, youth markets, family events, pitch competitions, or YEI social enterprise experiences.
Program Flow
From product idea to beauty business.
Discover
Students explore beauty industry trends, customer needs, ingredients, product categories, and examples of beauty entrepreneurs.
Formulate
Youth learn product-making basics, safety, sanitation, measurements, formulas, scent, texture, and ingredient choices.
Brand
Students design labels, packaging, product names, brand stories, customer profiles, and marketing materials.
Sell
Youth practice pricing, customer service, product display, pitching, vending, and reflecting on feedback.
Product-Making
Students learn through products they can see, smell, touch, package, and sell.
Product activities can vary by age, schedule, safety requirements, supplies, and program goals. Youth may create beginner-friendly products, test scents and textures, design labels, and practice how to explain product benefits to customers.
Body Care
Body scrubs, body oils, lotions, soaps, bath salts, and simple personal care products.
Hair Care
Hair oils, butters, scalp care concepts, natural hair care branding, and product education.
Lip Products
Lip gloss, lip balm, packaging, scent/flavor concepts, and label design.
Candles & Scents
Candles, fragrance concepts, scent stories, wax basics, labels, and brand collections.
Press-On Nails
Nail design, packaging, beauty trends, customer profiles, and creative product collections.
Beauty Branding
Labels, product photos, brand colors, product names, marketing copy, and social media content.
Social Enterprise Connection
BizBeauty connects to YEI’s youth-led beauty and candle brands.
Students may connect their learning to YEI social enterprises such as Good Hair and Scented Futures, where youth explore beauty, hair care, candles, scent, packaging, customer service, and product sales.
These experiences help students understand how real brands are developed, produced, displayed, marketed, and sold.
What Youth Gain
BizBeauty builds science skills, business skills, and confidence.
Youth leave BizBeauty with hands-on product-making experience, a stronger understanding of the beauty industry, and practical skills they can connect to entrepreneurship, STEM, careers, and future business ideas.
Cosmetic Chemistry
Ingredients, mixtures, measurements, formulas, scent, texture, product safety, and sanitation.
Entrepreneurship
Customer needs, pricing, profit, branding, packaging, marketing, selling, and pitching.
Creative Branding
Logos, labels, product names, scent stories, brand identity, product photos, and packaging.
Financial Awareness
Cost, price, revenue, profit, supplies, inventory, value, budgeting, and business decisions.
Customer Service
Product display, communication, answering questions, explaining benefits, and handling feedback.
Confidence & Leadership
Public speaking, teamwork, responsibility, self-expression, problem-solving, and ownership.
Watch BizBeauty in Action
Beauty, science, business, and confidence in motion.
Watch students explore cosmetic chemistry, create beauty products, design labels, build brand ideas, and practice the business skills behind the beauty industry.
Support BizBeauty
Help youth turn beauty, science, and creativity into opportunity.
Partner with YEI, sponsor supplies, support youth beauty businesses, host a workshop, or help bring hands-on beauty entrepreneurship to more students.