Youth Brand Directory
Meet the young entrepreneurs building real brands.
The Youth Brand Directory features active 2026 student businesses, market-ready returning brands, junior entrepreneur brands, and select peer mentor or alumni businesses connected to Youth Entrepreneur Institute.
Explore youth founders, shop market-ready brands, discover new student businesses preparing to launch, and support young people turning ideas into income.
What Is the Directory?
A home for youth entrepreneur brands.
The Youth Brand Directory is a public showcase of businesses launched, supported, or showcased through YEI programs, pitch competitions, pop-up markets, peer mentorship, school-year programs, and the Made By Youth ecosystem.
Some brands are market-ready and actively vending. Some are returning brands continuing to grow. Others are new businesses launching during Summer 2026 or school-year brands preparing to return.
This page helps customers, families, partners, and community members discover youth businesses and support the next generation of entrepreneurs.
Featured Market-Ready Brands
Returning brands ready to vend, grow, and be seen.
Returning brands are market-ready youth businesses that have at least six months of prior experience with YEI through vending, product development, business coaching, pitch preparation, or brand-building support. These businesses are prioritized for vending, pop-ups, features, and customer-facing promotion.
Goated Scents
Founder: George
A returning youth fragrance or scent-based business preparing for summer vending opportunities.
View / ShopWAXXED
Founder: Carl
A returning youth-made wax, candle, or scent-based product brand.
View / Shop
Yourz Truly Henna
Founder: Jazmin
A returning beauty and body art business offering henna-inspired creative services.
View / ShopJaddies Oil
Founder: Jade
A returning oil, beauty, self-care, or wellness product brand.
View / ShopPerry’s Popcorn
Founder: Jermy
A returning food brand with strong vending potential and customer-friendly products.
View / Shop2Fresh
Founder: Elijah
A returning youth brand with strong market readiness and vending potential.
View / ShopPristine Stitches
Founder: Nahla
A returning creative brand focused on stitching, fashion, apparel, or handmade goods.
View / ShopScentedbyza
Founder: Amiaya
A returning scent-based youth brand connected to candles, fragrance, or self-care products.
View / ShopDK Tiffany
Founder: Damani
A returning youth business continuing product development and brand growth.
View / ShopButters By Zee
Founder: Zahana
A returning beauty and self-care brand focused on body butter and handmade care products.
View / ShopFresh Fuze
Founder: Winter
A returning youth business developing food, beverage, lifestyle, or creative products.
View / ShopTumblers by Laila / Beads by Laila
Founder: Laila
A returning handmade goods brand featuring tumblers, beads, accessories, and custom products.
View / ShopSpill Ways Apparel
Founder: Zaryan
A returning youth apparel brand developing clothing, designs, and customer-facing products.
View / ShopZariyah’s A&J
Founder: Zariyah
A returning middle school brand continuing to develop products, brand identity, and vending readiness.
View / ShopEllenaisa Junk Cases & Art
Founder: Zonique
A returning middle school creative brand focused on art, cases, custom design, and handmade products.
View / ShopPink Art
Founder: Journey
A returning junior entrepreneur brand from YEI’s Smart Hustle Jr. pipeline.
View / ShopQueenie Lip Gloss
Founder: Kholie
A returning junior beauty brand focused on lip gloss and youth-made self-care products.
View / ShopJB Cologne
Founder: Jacob
A returning junior fragrance brand created through YEI’s Smart Hustle Jr. pipeline.
View / ShopLauryn Sparkles Soap
Founder: Lauryn
A returning junior self-care brand featuring soap and handmade care products.
View / ShopSweet Punch
Founder: Peyton
A returning junior entrepreneur brand with food, drink, treat, or creative product potential.
View / ShopRed Lion
Founder: Sharday
A returning junior entrepreneur brand from the school-year business pipeline.
View / ShopKetcham Elementary Jr. Entrepreneur Brands
School-year businesses created by young founders.
Ketcham Elementary Jr. Entrepreneur Brands are youth businesses created through YEI’s Smart Hustle Jr. 2026 school-year program. Some are vending-ready, while others are continuing to build their products, pricing, and customer service skills.
Cherry Love Slime
Founder: Amira
Grade: Add Grade
Sweet Punch
Founder: Peyton
Grade: Add Grade
Lollipop Art
Founder: Reygan
Grade: Add Grade
JB Cologne
Founder: Jacob
Grade: Add Grade
Lauryn Sparkles
Founder: Lauryn
Grade: Add Grade
Ocean Scents
Founder: Kai
Grade: Add Grade
Red Lion
Founder: Sharday
Grade: Add Grade
Shimmer Glow
Founder: Sariyah
Grade: Add Grade
Noelle’s Hand Sanitizer
Founder: Noelle
Grade: Add Grade
My My’s Key Chains
Founder: Maliyah
Grade: Add Grade
Tight Tumblers
Founder: Ricardo
Grade: Add Grade
Georgia’s Jewels
Founder: Georgia
Grade: Add Grade
Queen Lips
Founder: Kholie
Grade: Add Grade
Pink Art
Founder: Journey
Grade: Add Grade
Prince Fire Apparel
Founder: Prince
Grade: Add Grade
GoRio Sweatpants
Founder: Aerion
Grade: Add Grade
New High School Brands
New high school businesses launching this summer.
These students are launching or developing new businesses through YEI’s Summer 2026 entrepreneurship and MBSYEP program experience. Official profiles will be published once each brand is market-ready and has completed required photos, business information, and public listing approvals.
Pure Petal
Founder: Arielle
New youth brand launching through the summer business pipeline.
Celestial Ash
Founder: Rickey
New youth brand with brand materials in development.
Love Knots
Founder: Destiny
New youth brand developing product and market-ready materials.
Crown Crafted
Founder: Semaj
New student brand preparing for product development and vending.
elemon
Founder: Jeremiah
New youth brand with brand materials in development.
GLOSSKISS.CO
Founder: Azariya
Beauty, gloss, or self-care brand launching this summer.
street stacks
Founder: DeMarcas
New youth brand developing apparel, product, or lifestyle concept.
PWR
Founder: Madison
New student brand preparing for launch.
CuteBunnyKandi
Founder: Naomi
Accessories, handmade goods, jewelry, or creative product brand.
North Star
Founder: Lizzy
New youth brand developing full brand and vending materials.
Honey Whisk Bakery
Founder: Jasmine
Bakery, sweets, or food-based youth business.
Shears
Founder: Kira
Beauty, hair, barbering, or styling-related youth business.
Black Beauty Bakes & Bracelets
Founder: Laila
Food, accessories, and handmade youth brand concept.
sagrado muse
Founder: Shia
Creative, lifestyle, art, fashion, or wellness youth brand.
Apex Detailing
Founder: Isaiah
Service-based youth business focused on detailing or vehicle care.
J’A Sweets
Founder: Jhamia
Food, bakery, sweets, or treat-based youth business.
Peer Mentor + Alumni Brands
From student founder to youth leader.
Peer Mentor + Alumni Brands highlight former YEI students and older youth leaders who continue to grow their businesses while supporting the next generation of student entrepreneurs.
Bailey’s Brand
Founder: Bailey
YEI alumni, peer mentor, college student, and youth business owner continuing the pathway from student founder to mentor.
View BrandDeloris’ Brand
Founder: Deloris
YEI alumni, peer mentor, college student, and youth entrepreneur supporting younger founders.
View BrandArmone’s Brand
Founder: Armone
YEI alumni and peer mentor connected to art, STEM, entrepreneurship, and youth leadership.
View BrandComing Soon / Other Youth Brands
More youth businesses may be added as they are ready.
This directory is not an exhaustive list of all YEI youth businesses. It highlights active 2026 student businesses, returning market-ready brands, junior entrepreneur brands, and select alumni or peer mentor businesses.
Other students who launched businesses in previous years, vend occasionally, are not currently enrolled in an active YEI program, have not yet completed a full public profile, or are still missing photo release and public listing approvals may be added later.
Full profiles are added when approved.
To publish a full profile publicly, YEI should have the business name, product or service description, logo or product photo, student bio, approved contact method, photo release, and parent/guardian permission when required.
Submit or Update a Brand
Help us keep the directory accurate.
Youth entrepreneurs connected to YEI programs, events, pitch competitions, marketplaces, peer mentorship, or school-year activities may submit or update their business profile.
Profiles are reviewed before publishing to make sure business information, photos, links, and permissions are complete.
What We Need
- Business name
- Founder name or approved public name
- Product or service description
- Business category
- Logo, photo, or product image
- Approved social media, order form, or contact method
- Photo release and public listing permission
How to Support
Shop, share, mentor, book, and invest.
Supporting youth brands can be as simple as buying a product, sharing a business page, booking a youth vendor, inviting a student entrepreneur to an event, or donating to help YEI provide supplies, stipends, mentorship, and vending opportunities.
Youth Brand Directory
Discover the next generation of founders.
Explore student businesses, returning brands, junior entrepreneur brands, peer mentor businesses, and youth-made products from the Made By Youth ecosystem.