Youth Brand Directory
Meet the young entrepreneurs building real brands.
The Youth Brand Directory features active youth brands, recent alumni and peer mentor brands, and the Summer 2026 cohort of student businesses connected to Youth Entrepreneur Institute.
Explore youth founders, shop market-ready brands, discover new student businesses preparing to launch, and support young people turning ideas into income.
What Is the Directory?
A home for youth entrepreneur brands.
The Youth Brand Directory is a public showcase of businesses launched, supported, or showcased through YEI programs, pitch competitions, pop-up markets, peer mentorship, school-year programs, and the Made By Youth ecosystem.
The directory is organized into three groups: Active Youth Brands that are vending and growing now, Recent Alumni Brands built by former YEI students and Peer Mentors, and the Summer 2026 Cohort of new businesses launched in YEI Summer 2026.
This page helps customers, families, partners, and community members discover youth businesses and support the next generation of entrepreneurs.
Active Youth Brands
Returning brands ready to vend, grow, and be seen.
Returning brands are market-ready youth businesses that have at least six months of prior experience with YEI through vending, product development, business coaching, pitch preparation, or brand-building support. These businesses are prioritized for vending, pop-ups, features, and customer-facing promotion.
Goated Scents
Founder: George
A returning youth fragrance or scent-based business preparing for summer vending opportunities.
View / Shop
Perry’s Popcorn
Founder: Jermy
A returning food brand with strong vending potential and customer-friendly products.
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2Fresh
Founder: Elijah
A returning youth brand with strong market readiness and vending potential.
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Pristine Stitches
Founder: Nahla
A returning creative brand focused on stitching, fashion, apparel, or handmade goods.
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Scentedbyza
Founder: Amiaya
A returning scent-based youth brand connected to candles, fragrance, or self-care products.
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DK Tiffany
Founder: Damani
A returning youth business continuing product development and brand growth.
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Butters By Zee
Founder: Zahana
A returning beauty and self-care brand focused on body butter and handmade care products.
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Fresh Fuze
Founder: Winter
A returning youth business developing food, beverage, lifestyle, or creative products.
View / ShopTumblers by Laila / Beads by Laila
Founder: Laila
A returning handmade goods brand featuring tumblers, beads, accessories, and custom products.
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Black Beauty Bakes & Bracelets
Founder: Laila
Homemade cookies, mini cakes, and handmade bracelets. From whisk to wrist, where sweet meets sparkle.
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Spillways
Founder: Zaryan
A youth apparel brand founded in Summer 2025 to inspire confidence, resilience, and ambition through fashion.
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Zariyah’s A&J
Founder: Zariyah
A returning middle school brand continuing to develop products, brand identity, and vending readiness.
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Ellenaisha Junk Cases & Art
Founder: Zo’nique
Beaded junk phone cases and art accessories with bold, creative designs.
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Pink Art
Founder: Journey
A returning junior entrepreneur brand from YEI’s Smart Hustle Jr. pipeline.
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Queenie Lip Gloss
Founder: Kholie
A returning junior beauty brand focused on lip gloss and youth-made self-care products.
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JB Cologne
Founder: Jacob
Colognes made by an elementary school entrepreneur.
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Lauryn Sparkles Soap
Founder: Lauryn
A returning junior self-care brand featuring soap and handmade care products.
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Sweet Punch
Founder: Peyton
A returning junior bath and body brand offering handmade body scrubs, bath salt, and lip balm.
View Brand
Red Lion
Founder: Sharday
A returning junior apparel brand offering shirts and hoodies with bold, confident designs.
View BrandActive Youth Brands · Ketcham Elementary Jr. Entrepreneurs
School-year businesses created by young founders.
Ketcham Elementary Jr. Entrepreneur Brands are youth businesses created through YEI’s Smart Hustle Jr. 2026 school-year program. Some are vending-ready, while others are continuing to build their products, pricing, and customer service skills.
Cherry Love Slime
Founder: Amira
Sweet Punch
Founder: Peyton
Lollipop Art
Founder: Reygan
JB Cologne
Founder: Jacob
Lauryn Sparkles
Founder: Lauryn
Ocean Scents
Founder: Kai
Red Lion
Founder: Sharday
Shimmer Glow
Founder: Sariyah
Noelle’s Hand Sanitizer
Founder: Noelle
My My’s Key Chains
Founder: Maliyah
Tight Tumblers
Founder: Ricardo
Georgia’s Jewels
Founder: Georgia
Queen Lips
Founder: Kholie
Pink Art
Founder: Journey
Prince Fire Apparel
Founder: Prince
GoRio Sweatpants
Founder: Aerion
Recent Alumni Brands
From student founder to youth leader.
Recent Alumni Brands highlight former YEI students who continue to grow their businesses. Some alumni also return as Peer Mentors, supporting the next generation of student entrepreneurs.
WAXXED
Founder: Carl
A youth-made wax, candle, or scent-based product brand.
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Yourz Truly Henna
Founder: Jazmin
A beauty and body art business offering henna-inspired creative services.
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Jaddies Oil
Founder: Jade
An oil, beauty, self-care, or wellness product brand.
View Brand
Heritage Skin + Nails Untamed
Founder: Bailey
Bailey launched Heritage Skin, then pitched and launched Nails Untamed, her current business. YEI alumni and Peer Mentor.
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Chill n Thrill
Founder: Deloris
A small business that provides clothing and mini accessories. YEI alumni, pitch winner, and Peer Mentor.
View Brand
Disorderly Fashion
Founder: Armone
A streetwear brand that is all about accepting the unknown. YEI Artpreneur alumni and Peer Mentor.
View BrandSummer 2026 Cohort
Launched in YEI Summer 2026.
These students are launching or developing new businesses through YEI’s Summer 2026 entrepreneurship and MBSYEP program experience. Official profiles will be published once each brand is market-ready and has completed required photos, business information, and public listing approvals.
Pure Petal
Founder: Arielle
New youth brand launching through the summer business pipeline.
Celestial Ash
Founder: Rickey
New youth brand with brand materials in development.
Love Knots
Founder: Destiny
New youth brand developing product and market-ready materials.
Crown Crafted
Founder: Semaj
New student brand preparing for product development and vending.
elemon
Founder: Jeremiah
New youth brand with brand materials in development.
GLOSSKISS.CO
Founder: Azariya
Beauty, gloss, or self-care brand launching this summer.
street stacks
Founder: DeMarcas
New youth brand developing apparel, product, or lifestyle concept.
PWR
Founder: Madison
New student brand preparing for launch.
CuteBunnyKandi
Founder: Naomi
Accessories, handmade goods, jewelry, or creative product brand.
North Star
Founder: Lizzy
New youth brand developing full brand and vending materials.
Honey Whisk Bakery
Founder: Jasmine
Bakery, sweets, or food-based youth business.
Shears
Founder: Kira
Beauty, hair, barbering, or styling-related youth business.
sagrado muse
Founder: Shia
Creative, lifestyle, art, fashion, or wellness youth brand.
Apex Detailing
Founder: Isaiah
Service-based youth business focused on detailing or vehicle care.
J’A Sweets
Founder: Jhamia
Food, bakery, sweets, or treat-based youth business.
True Fix
Founder: Logan
New youth brand launched in YEI Summer 2026.
M. Cookies
Founder: Malik
“Hope you enjoy every bite!”
Delightful Desserts
Founder: Marcus
“With every delight, there’s a dessert!”
Glow Ink Bloom
Founder: Zo’nique
Zo’nique’s second business: handcrafted henna designs and custom freestyle artwork.
View BrandComing Soon / Other Youth Brands
More youth businesses may be added as they are ready.
This directory is not an exhaustive list of all YEI youth businesses. It highlights active 2026 student businesses, returning market-ready brands, junior entrepreneur brands, and select alumni or peer mentor businesses.
Other students who launched businesses in previous years, vend occasionally, are not currently enrolled in an active YEI program, have not yet completed a full public profile, or are still missing photo release and public listing approvals may be added later.
Full profiles are added when approved.
To publish a full profile publicly, YEI should have the business name, product or service description, logo or product photo, student bio, approved contact method, photo release, and parent/guardian permission when required.
Submit or Update a Brand
Help us keep the directory accurate.
Youth entrepreneurs connected to YEI programs, events, pitch competitions, marketplaces, peer mentorship, or school-year activities may submit or update their business profile.
Profiles are reviewed before publishing to make sure business information, photos, links, and permissions are complete.
What We Need
- Business name
- Founder name or approved public name
- Product or service description
- Business category
- Logo, photo, or product image
- Approved social media, order form, or contact method
- Photo release and public listing permission
How to Support
Shop, share, mentor, book, and invest.
Supporting youth brands can be as simple as buying a product, sharing a business page, booking a youth vendor, inviting a student entrepreneur to an event, or donating to help YEI provide supplies, stipends, mentorship, and vending opportunities.
Youth Brand Directory
Discover the next generation of founders.
Explore student businesses, returning brands, junior entrepreneur brands, peer mentor businesses, and youth-made products from the Made By Youth ecosystem.